Job - Brand Creative
Brand creative at AllMatters - Location: Copenhagen N - Employment type: full-time
About AllMatters
AllMatters (formerly OrganiCup) is leading the period care revolution across Europe by making reusable period care the obvious choice. With over 3.5 million products sold and a presence in 6,000+ stores, we’re shaping the future of period care with vaginal health, easy-to-use, and reusability as our focus.
We’re not just selling products; we’re sparking conversations, shifting habits, and helping our society move away from single-use pads and tampons into reusable period care.
The Role:
We’re excited to find a Brand Creative who can weave together captivating stories and visuals that bring our mission to life and make it unforgettable! Reporting directly to the CEO, you’ll be key in shaping the world’s perception and experience of AllMatters. Whether it’s through copywriting or content creation, you’ll be at the core of our storytelling journey, making sure our brand stands out, stays consistent, and connects meaningfully with our audience.
Main responsibilities
- Copywriting: Develop captivating campaign headlines, engaging social media captions, email content, and product descriptions that reflect our tone and mission.
- Visual storytelling: Work together to produce brand-aligned visuals that effectively convey our message, from social media posts to presentations.
- Campaign development: Collaborate with the team to generate ideas and implement campaigns that motivate our audience and enhance our brand.
- Content creation: Design and manage a cohesive content calendar, ensuring each piece contributes to a unified narrative.
- Brand consistency: Uphold and implement our brand voice and visual identity across all platform channels.
The ideal candidate
- 2–5 years of experience in a creative role, ideally within a brand or agency.
- A skilled storyteller who knows how to create content that sparks emotion and drives action, whether through words or visuals.
- A wordsmith at heart, equally at ease crafting witty one-liners or heartfelt brand narratives.
- Has a solid understanding of design principles and the ability to create or collaborate on visuals that bring ideas to life.
- Experienced with content creation for platforms like Instagram, TikTok, and others, with a strong sense of what makes content engaging and shareable.
- Independent, self-motivated, and thrives in collaborative team environments
What we offer:
Paycheck with a purpose: We might not save our home planet, yet we like to think that we can potentially help half the population on this planet have healthier periods – empowering individuals, improving vaginal health, and cutting down on the single-use industry.
Cultural addition: We welcome individuals who defy conventions. Their unique personalities and talents enrich our team and inspire us to learn and grow together.
Entrepreneurial spirit: While we may not have all the answers, we act swiftly, embrace joy, and passionately advocate for our beliefs. As a united international team in Copenhagen, we uplift one another, celebrating our successes and fuck ups—together, we thrive!
Diversity and Inclusion at AllMatters. We value an inclusive environment where every team member feels valued and empowered to share their unique perspectives. We welcome applicants from all backgrounds and experiences. Our mission thrives on the strengths of a diverse team committed to positively impacting period care.
Interested? Let’s Talk.
Please send your application and resume in Danish or English to jobs@allmatters.com. The application deadline is the 19th of December. Ideal start date: February 1st.
AllMatters was founded in 2012, as OrganiCup, with an ambition to grow the category of reusable period products. The starting point was to make a simple and sustainable cup brand and make it accessible through a democratic price point and wide distribution. Since then, more than 2 million cups have been sold and the cup is found on the shelves of 7000+ shops worldwide.
The cup taught us that small changes in our daily routines can have a significant impact. In 2021 it was time for a new period as we extended the product range with our take on reusable, water-less personal care products and that is also why we changed our name from OrganiCup to AllMatters. In 2022 we also introduced reusable period underwear to our product range.
Small actions lead to big change – it all matters
We believe it’s the small changes in our daily routines that can have the biggest impact. Living a sustainable life shouldn’t be an inconvenience or a compromise.
In a landscape that is overwhelming and confusing, we aim to help our users live more consciously every day by developing products that strip away the unnecessary.
By making sustainability accessible and effortless, we hope to show you that changing everyday habits can make a difference. Because it all matters.
Our impactWe're now B Corp certified 🌎
Meaning: We’re now part of a global community of businesses that meet high standards of social and environmental impact – and are comitted to continuous improvement.
The assessment took 18 months and looked into how our company is governed, what we do for our community and customers, our workers' well-being and our impact on the environment.
Our impact