Job - Head of Partnerships
Head of partnerships – Influencer marketing at AllMatters - Location: Copenhagen N - Employment type: full-time
About AllMatters
AllMatters (formerly OrganiCup) is leading the period care revolution across Europe by making reusable period care the obvious choice. With over 3.5 million products sold and a presence in 6,000+ stores, we’re shaping the future of period care with vaginal health, easy-to-use, and reusability as our focus.
We’re not just selling products; we’re sparking conversations, shifting habits, and helping our society move away from single-use pads and tampons into reusable period care.
The Role:
We’re excited to welcome a Head of Partnerships who will play a pivotal role in shaping and amplifying our brand through engaging influencer marketing and partnerships. Reporting directly to the CEO, you’ll build relationships with influencers and partners that amplify our story and resonate deeply with our audience. From identifying the right collaborators to co-creating impactful campaigns, you’ll ensure AllMatters’ message stands out, remains authentic, and builds meaningful connections across all partnerships.
Main responsibilities
- Lead and manage the entire partnership operation, including influencers, affiliates, and strategic partners, with full responsibility for the partnerships P&L.
- Develop and execute comprehensive partnership strategies that drive growth, profitability, and brand awareness.
- Review and approve inbound partner applications, ensuring alignment with our brand values and business objectives.
- Plan and oversee influencer collaborations directly with content creators and talent agencies, maximizing ROI and engagement.
- Collaborate with the creative team to create impactful content and campaign briefs that resonate with our target audiences.
- Ensure all partner-created content meets brand standards, maintaining consistency and quality across all channels.
- Research, identify, and recruit new influencer partners focused on LOHAS, sustainable fashion, minimal living, and other key demographics.
- Own the gifted-only partnerships sub-channel, integrating it effectively into the overall partnerships strategy.
- Lead marketing meetings and brainstorming sessions, fostering innovation and collaboration across teams.
- To streamline operations and analytics, utilize various tools and software, such as CRMs, e-commerce platforms, affiliate networks, and influencer tools.
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Analyze and report on campaign performance based on commercial KPIs, providing insights and recommendations to the executive team.
The ideal candidate
- 3+ years of experience in influencer management and talent agency roles within the wellness and beauty industry.
- Established strong relationships with lifestyle and beauty influencers.
- Solid understanding of influencer payment structures, such as flat fees, hybrid payments, and commissions.
- Proficient in influencer marketing metrics (e.g., CPM, engagement rate) and e-commerce KPIs (e.g., ROAS, average order value).
- Proven ability to manage internal stakeholders and communicate effectively with team members.
- Strong negotiation skills to secure favorable terms with influencers and partners.
- Experienced in using dashboards, data, and analytics tools to track campaign performance.
- Independent, self-motivated, and thrive in collaborative team environments.
What we offer:
Paycheck with a purpose: We might not save our home planet, yet we like to think that we can potentially help half the population on this planet have healthier periods – empowering individuals, improving vaginal health, and cutting down on the single-use industry.
Cultural addition: We welcome individuals who defy conventions. Their unique personalities and talents enrich our team and inspire us to learn and grow together.
Entrepreneurial spirit: While we may not have all the answers, we act swiftly, embrace joy, and passionately advocate for our beliefs. As a united international team in Copenhagen, we uplift one another, celebrating our successes and fuck ups—together, we thrive!
Diversity and Inclusion at AllMatters. We value an inclusive environment where every team member feels valued and empowered to share their unique perspectives. We welcome applicants from all backgrounds and experiences. Our mission thrives on the strengths of a diverse team committed to positively impacting period care.
Interested? Let’s Talk.
Please send your application and resume in Danish or English to jobs@allmatters.com. The application deadline is the 19th of December. Ideal start date: February 1st.
AllMatters wurde 2012 als OrganiCup gegründet mit der Ambition, die Kategorie der wiederverwendbaren Periodenprodukte zu erweitern. Zu Beginn sollte eine einfache und nachhaltige Tassenmarke entstehen, die durch einen demokratischen Kostenpunkt und ein breit verzweigtes Händlernetz zugänglich sein sollte. Seitdem sind mehr als 2 Millionen Tassen verkauft worden, und die Tasse befindet sich in den Regalen von über 7.000 Shops weltweit. Durch die Tasse haben wir gelernt, dass kleine Änderungen in unserer täglichen Routine viel bewirken können. 2021 war die Zeit für etwas Neues gekommen, als wir die Produktpalette um unsere wiederverwendbaren, wasserlosen Produkte für die Körperpflege erweitert hatten. Deshalb haben wir unseren Namen von OrganiCup zu AllMatters geändert. 2022 haben wir unser Produktpalette ebenfalls um wiederverwendbare Periodenunterwäsche erweitert.
Kleine Handlungen führen große Änderungen herbei - jeder Schritt zählt.
Wir glauben, dass die kleinen Änderungen in unseren Alltagsroutinen den größten Einfluss haben können. Ein nachhaltiges Leben zu führen, sollte nicht unbequem sein oder voller Kompromisse stecken. In einer überwältigenden und verwirrenden Landschaft zielen wir darauf ab, unseren Kundinnen dabei zu helfen, jeden Tag bewusster zu leben, indem wir Produkte entwickeln, die ohne das Unnötige auskommen. Indem wir Nachhaltigkeit zugänglich und mühelos machen, hoffen wir, zeigen zu können, dass das Ändern von Alltagsgewohnheiten einen Unterschied machen kann. Weil jeder Schritt zählt.
Unser ImpactWir sind jetzt B Corp-zertifiziert
Bedeutung: Wir sind jetzt Teil einer weltweiten Community aus Unternehmen, welche die hohen Standards des sozialen und die Umwelt betreffenden Impacts erfüllen. Das Assessment dauerte 18 Monate. Dabei wurde darauf geschaut, wie wir unser Unternehmen führen, was wir für das Wohlbefinden unserer Community, Kunden und Mitarbeitenden tun und wie sich unser Einfluss auf die Umwelt gestaltet.
Unser Impact